What We Do
We enable you to transform the way you manage the distribution, usage, adaptation and execution of your marketing communications materials.
Whether you are looking to manage integrated demand generation campaigns involving email, landing pages and direct mail; or Point of Sale activations with posters, signage, packaging and hardware graphics, we can help.
Our clients use Elateral in many different ways, whether it be national, regional or global in scope, our modular approach and multilingual experience can grow or be shaped to match your requirements. Our easy-to-use application is accessed around the clock by users such as dealers, retailers, sales-people, and marketing managers; anyone and everyone involved in the marketing process.
Critically, Elateral allows these users to only see the materials they require but also enable them to customize the artwork for their needs and execute the campaign in a timely and professional manner. All on-line and on-brand, saving time, money and protecting your visual identity, this is Brand Marketing Automation.
Elateral Marketing Services Platform (Elateral MSP)
Our technology platform, Elateral MSP (Marketing Services Platform) is the most robust Brand Marketing Automation application available today. It is a web-based tool that is redefining how brands go to market. A scalable, flexible, branding system that makes communications easy, cost-effective, smart.
We 'bake-in' all the rules about how your marketing materials can be accessed, used, authorized, distributed and produced; ensuring the marketing process can be scaled and repeated in a consistent manner. Elateral works with your graphic designers to create powerful customizable artwork templates that allow you to balance central control of brand standards with the need to adapt materials for the needs of partners, local markets and regional differences.
You control the electronic distribution of the materials, straight to the web browser of your marketers, who can then execute campaigns in a click.
As the corner stone of a wider Enterprise Marketing Management capability Elateral MSP is designed with integration in mind. Elateral has integrated with numerous systems to give a joined up user experience and add to give seamless marketing processes. Read more on Integration
Professional Services
Marketers are measured by results. With that in mind, Elateral has developed a range of Professional Services to ensure you reach and sustain the greatest value from your Brand Marketing Automation initiative. Elateral can assist not only in the set-up, integration and launch of an Elateral MSP implementation but also offer a range of managed services to ensure the on-time flow of marketing content and support the needs of your diverse user communities. Read more Professional Services
