Communications Localization

Effective marketing hits the sweet spot.

With Elateral MSP you can let the people closest to your customers get on with localizing messages and materials safe in the knowledge that they won't compromise the integrity of your brand in the process.

Elateral MSP is the world's leading global Brand Marketing Automation solution, handling content in over 30 languages. The secure web portal through which users access the service is currently available in 12 languages. Here are three more examples of the system's flexibility.

Elateral MSP can work in concert with your translation processes. Master text can be routed to translation agencies or Translation Memory Systems for content leveraging, glossary indexing, and translation to create localized text. Once approved, it can be flowed back into Elateral MSP for further localization and incorporation into campaigns.

Elateral MSP can allow users to translate and localize master text themselves. They can save their campaigns as projects in progress and re-use translations they've previously completed.

Elateral's Content Warehouse can manage local images - the kinds of images you need for campaigns targeted around, say, ethnicity or product placement.